The holiday season is upon us, and with it comes the excitement of finding the perfect gifts for loved ones. This year, as you embark on your shopping adventures, consider venturing beyond the major retailers to explore the unique offerings of our local shops. Shopping small not only supports the WNY community in a tangible way, but also provides a more personalized and rewarding shopping experience.
The Ripple Effect of Shopping Small:
- Unique and Handcrafted Gifts: Discover one-of-a-kind treasures, handcrafted with love by local artisans. You’ll find items with character and a story behind them, making your gifts even more special. Think handcrafted jewelry, locally made pottery, or unique artwork created by artists in your community.
- Personalized Service: Experience the warm, friendly atmosphere and personalized attention that small businesses offer. Shop owners are passionate about their products and are happy to offer recommendations and expertise. They can help you find the perfect gift for even the most discerning recipient on your list.
- Boosting the WNY Economy: Your purchases directly support local families and contribute to the economic vitality of our community. When you shop small, you’re helping to create jobs and keep WNY thriving. Studies have shown that a much larger percentage of revenue generated by local businesses stays within the local economy compared to big box stores.
- Reduced Environmental Impact: Shopping locally often means less packaging and transportation, reducing your carbon footprint. Many small businesses also prioritize sustainable practices and source their products ethically, so you can feel good about your purchases.
- Community Building: Connect with your neighbors and discover the hidden gems in your own backyard. Shopping small fosters a sense of community and strengthens local connections. You’ll often find that shopping at local stores becomes a social experience, where you can chat with the owners and other shoppers, building relationships within your community.
Ways to Embrace the Shop Small Movement:
- Explore Local Shops: Take a stroll down your local main street or explore nearby neighborhoods to discover the unique boutiques, craft stores, and independent retailers in your area. You might be surprised by the hidden gems you find!
- Attend Holiday Markets and Craft Fairs: Immerse yourself in the festive atmosphere of holiday markets and craft fairs, where you can find unique gifts and support local makers. These events often feature live music, food vendors, and a vibrant community atmosphere.
- Dine Local: Enjoy a meal at a locally owned restaurant or café. Many offer special holiday menus and festive events.
- Purchase Gift Certificates: Give the gift of an experience at a local spa, salon, or entertainment venue. This is a great way to support local businesses and provide your loved ones with a memorable experience.
- Spread the Word: Share your favorite local businesses on social media and encourage others to shop small. Use hashtags like #ShopSmall, #SupportLocal, and #CommunityLove to spread the word.
Here are a few of our favorite local shops worth checking out this season (and there are many, many more!):
Vidler’s 5 & 10 (East Aurora): This iconic five-and-dime store is a treasure trove of unique gifts, stocking everything from classic toys and candies to quirky home décor and local souvenirs.
676-694 Main St, East Aurora, NY 14052
https://www.vidlers5and10.com/
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Molly & Kate: Find a curated selection of gifts made by artisans and designer brands, including jewelry, clothing, home goods, and artwork.
219 Buffalo Street, Hamburg, NY 14075
https://www.mollynkate.com
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Thin Ice: This charming shop offers a delightful mix of gifts, including handcrafted jewelry, stationery, books, and home décor with a focus on local and fair-trade products.
719 Elmwood Ave, Buffalo, NY 14222
https://thiniceonline.com
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Lockhouse Distillery & Bar (Buffalo): For the spirits enthusiast on your list, pick up a bottle of locally crafted gin, whiskey, or vodka from this award-winning distillery. They also offer tours and tastings.
41 Columbia St, Buffalo, NY 14204
https://www.lockhousedistillery.com/
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Rustic Buffalo Artisan Market: This unique shop features a collection of Buffalo-themed gifts, including apparel, artwork, and home goods, all made by local artists and businesses.
650 Main St, East Aurora, NY 14052
https://www.rusticbuffalodecor.com
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Make a Difference This Holiday Season:
By choosing to shop small, you’re not just buying a gift; you’re investing in our community and supporting the dreams of local entrepreneurs. This holiday season, let’s make a conscious effort to give back to the businesses that make WNY so special!